{"id":17191,"date":"2023-10-31T22:30:40","date_gmt":"2023-11-01T05:30:40","guid":{"rendered":"https:\/\/www.pingcap.com\/?post_type=video&#038;p=17191"},"modified":"2024-07-10T07:35:42","modified_gmt":"2024-07-10T14:35:42","slug":"the-reasons-why-the-marketing-saas-aiming-to-be-no-1-in-asia-transitioned-from-nosql-to-newsql","status":"publish","type":"video","link":"https:\/\/www.pingcap.com\/ko\/video\/the-reasons-why-the-marketing-saas-aiming-to-be-no-1-in-asia-transitioned-from-nosql-to-newsql\/","title":{"rendered":"The Reasons Why the Marketing SaaS Aiming To Be No.1 In Asia Transitioned From NoSQL To NewSQL"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Overview<\/h2>\n\n\n\n<p>Aiming to become Asia&#8217;s No.1 marketing SaaS, Micoworks adopted NoSQL and online analytical processing (OLAP) to achieve the best performance. However, they encountered system challenges, and decided to migrate to distributed SQL to solve their issues. <\/p>\n\n\n\n<p>In this session, Micoworks CEO Osamu Yosada and SRE Senior Specialist Han Chen provide an overview of Micoworks\u2019 services and how they resolved challenges with TiDB database, an advanced open-source, distributed SQL database.<\/p>","protected":false},"template":"","categories":[199],"class_list":["post-17191","video","type-video","status-publish","hentry","category-customer-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Reasons Why the Marketing SaaS Aiming To Be No.1 In Asia Transitioned From NoSQL To NewSQL<\/title>\n<meta name=\"description\" content=\"Watch and learn the overview of Micoworks\u2019 services and how they resolved challenges with TiDB database to achieve the best performance.\" \/>\n<meta name=\"robots\" content=\"noindex, 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       <div class=\"block-columns__column wysiwyg\">                            <a class=\"block-columns__video-container ignore-link-styles\" href=\"https:\/\/www.pingcap.com\/ko\/video\/the-reasons-why-the-marketing-saas-aiming-to-be-no-1-in-asia-transitioned-from-nosql-to-newsql\/\">                    <img class=\"block-columns__video-image\" alt=\"Osamu Yamada\" src=\"https:\/\/static.pingcap.com\/files\/2023\/10\/23174051\/Osamu-Yamada.jpg\" loading=\"lazy\" width=960 height=540 \/><div class=\"play-video-overlay\"><svg width=\"45\" height=\"45\" viewbox=\"0 0 45 45\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.1\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xml:space=\"preserve\" x=\"0px\" y=\"0px\" class=\"play-video-overlay__play-icon\"><use xlink:href=\"#general-icon-play\"><\/use><\/svg><\/div>                <\/a>                        <div class=\"block-columns__video-title\">HTAP Summit 2023 Session Replay: The Reasons Why the Marketing SaaS Aiming To Be No.1 In Asia Transitioned From NoSQL To NewSQL<\/div>                    <\/div>","_links":{"self":[{"href":"https:\/\/www.pingcap.com\/ko\/wp-json\/wp\/v2\/video\/17191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pingcap.com\/ko\/wp-json\/wp\/v2\/video"}],"about":[{"href":"https:\/\/www.pingcap.com\/ko\/wp-json\/wp\/v2\/types\/video"}],"wp:attachment":[{"href":"https:\/\/www.pingcap.com\/ko\/wp-json\/wp\/v2\/media?parent=17191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pingcap.com\/ko\/wp-json\/wp\/v2\/categories?post=17191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}